First half of 2023 There were several changes of the Japanese smartphone market in the first half of 2023. One of them was that Google’s Pixel has increased its presence […]
There were several changes of the Japanese smartphone market in the first half of 2023. One of them was that Google’s Pixel has increased its presence in the market. In fact, the market share of Pixel in the Japanese smartphone market was about 1 to 2% for few years, even though it started to be sold since 2018. Pixel was ranked by the second in the market for six months in a row since October 2022. In addition, its market share in the Japanese smartphone market was about 9.6% between January to May 2023. This number is about five times, compared to 2022.
As a result, the sales of Pixel in Japan surpassed other Android makers such as Sharp, Sony and Samsung in the first half of 2023. We can easily say that this result is really impressive. Why can Pixel increase its presence in the Japanese smartphone market?
Read more of this content when you subscribe today.
