Transition to a holding company According to its official news, Sony will establish an operating company “Sony Mobility Inc.” in the spring of 2022. The company intends to explore entry […]
According to its official news, Sony will establish an operating company “Sony Mobility Inc.” in the spring of 2022. The company intends to explore entry into the EV market. Also, it will aim to further accelerate and make new proposals that further evolve the mobility experience.
The new company will also try to make the best use of AI and robotics technologies. As a result, new technologies help a world where everyone can live in harmony with robots on a daily basis. Also, they can fill people with emotion and contribute to the society.
At CES 2020, Sony announced “VISION-S” an initiative aimed at contributing to the evolution of mobility. We could see a prototype vehicle at its booth. VISION-S would contribute to the evolution of mobility, together with the autonomous entertainment robot aibo, and the drone Airpeak,
To demonstrate this concept in the real world, Sony started public road testing in Europe in December of 2020. What’s more, it started verification tests of the safety and user experience of the imaging and sensing technology installed inside and outside the vehicle, and the human-machine interface (HMI) system. Sony began 5G driving tests in April 2021, and will continue to apply its cutting-edge technologies to provide new experiences.
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