Sales of SHARE NOW

Mercedes-Benz Mobility and BMW Group intend to sell their joint venture SHARE NOW to Stellantis. The three companies recently signed an agreement to this effect and agreed not to disclose the details of the transaction. It is also subject to the approval of the relevant antitrust authorities.

The sale of the car-sharing subsidiary contributes to the realignment of the mobility joint ventures. In the future, shareholders intend to concentrate on two central business areas with high growth potential. Digital multi-mobility (FREE NOW) and digital services related to the charging of electric vehicles (CHARGE NOW). Gero Götzenberger, Director of Strategy and Investments at Mercedes-Benz Mobility, mentioned in the following.

“We are proud to have founded the free-floating car sharing segment with car2go. Although Mercedes-Benz will focus more strongly on its core business in the luxury segment, car sharing will remain an important part of urban mobility. Also, it will be an essential element in the mobility offer at FREE NOW. With FREE NOW and CHARGE NOW, we are focusing on two growth segments. As a result, they will continue to offer our customers the entire range of mobility services in the future and support the expansion of electric mobility.”

Rainer Feurer, Head of Corporate Investments at the BMW Group, adds as follows.

“The mobility joint ventures, which are FREE NOW and CHARGE NOW have been pioneers in Europe. They have been very successful in building a software platform for as many players as possible in their respective segments. With the apps of them, we want to provide our customers with a comprehensive and wide range of digital services. The new orientation enables us to scale our activities faster and to achieve further profitable growth in the shortest possible time.”

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